Marketing

Are Your Fears Holding You Back?

On June 12th, 2014, posted in: Accounting, Marketing, Productivity by 0 Comment

If I were a fearful person, I would not be the successful serial entrepreneur that I am! My virtual accounting office just reached a milestone – 13 years in business – not many firms can claim that! What do I owe my success to? Other than hard work, a winning business model, support of colleagues..

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What is The Secret to Success?

On May 29th, 2014, posted in: Accounting, Marketing, Productivity by 0 Comment

If there are “secrets” to success they are hard work, ethical business practices and having a product or service that people want.  In our virtual accounting business we strive to utilize all three of those. We’ve been blessed with success because our clients have found us hard working and ethical – it’s a win-win! If..

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What You See…

On May 27th, 2014, posted in: BIZ-TIP, Marketing, Productivity by 0 Comment

…is what you get…and what you remember. When you consider how people learn and retain best, covering all the bases will assure that you utilize the method that your people prefer. Some people learn best from visuals and graphics and some by hearing. That’s why many speakers use PowerPoint or online graphic programs along with..

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Negotiate Your Way to Success

On May 22nd, 2014, posted in: Accounting, Marketing, Productivity by 0 Comment

As a serial entrepreneur and owner of a virtual accounting firm I have had myriad dealings with individuals across the spectrum during the last 25+ years in business. One thing I have learned is the fine art of negotiation. Negotiating doesn’t mean that one of the parties gives up everything in order to come to..

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Lessons Learned From Mom

On May 15th, 2014, posted in: Accounting, Marketing, Productivity by 0 Comment

This past Sunday we celebrated Mother’s Day. When it comes to the teacher of great life lessons, we can all likely agree that our Moms were our first (and perhaps) our best teachers. As we move into adulthood and business ownership, there are some life lessons that we can put into place that would be..

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Do Bells And Whistles Win Clients?

On May 8th, 2014, posted in: Accounting, Marketing, Productivity by 0 Comment

It seems as though every day there is a new piece of technology or a new gadget or some productivity tool that is touted as being able to “change your life!” If you give in to all of those claims and your company embraces the bells and whistles you have to ask yourself if you’re..

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Does Your Company Culture Embrace Productivity?

On May 1st, 2014, posted in: Accounting, Marketing, Productivity by 0 Comment

Is your company meeting the goals you’d set for it? If not, why not? If so, what do you think you are doing that is making it a success? In many organizations, meeting goals and achieving success are because the management has set levels of accountability that the employees are expected to aspire to. Here..

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Does Flex Time Fit Into Your Work Environment?

On April 17th, 2014, posted in: Accounting, Marketing, Productivity by 0 Comment

In today’s difficult economy, employers may be unable to offer monetary annual raises to employees, but there are other perks we can offer with flex time being one of them. If you have an organization in which flex time would fit, it may be something to consider offering as a benefit in lieu of cash...

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Always Strive For Customer Delight

On April 10th, 2014, posted in: Accounting, Marketing, Training by 0 Comment

As the owner of a virtual accounting practice I am well aware that it takes more effort to find a new client than it does to keep a current one. We always strive for customer delight and with keeping clients in our “client family.” If you have employees, you likely realize that they are the..

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How Good Is Your Customer Service?

On April 3rd, 2014, posted in: Marketing, Productivity by 0 Comment

As the owner of a virtual accounting office I rely on repeat customer business. When we bring a new client into our accounting family, we intend for that to be a long-term relationship and we almost always succeed in that endeavor. How? By providing exceptional customer service. Whether a client works with me directly, our..

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